In the world of underwear, there are the names that stand above the rest. Calvin Klein has long been the leading underwear garment, a brand that most people would know that has been tried and tested. Other than being made of top quality materials, the people who have endorsed their product have had a significant part as well in making their brand a well-known name in the underwear industry.

Chosen from among the many models that Calvin Klein has on its wing, Garrett will be featured starting the Fall of 2008.

The Fall 2008 campaign will be featured in print and outdoor advertising spanning 17 countries timed to coincide with September 2008 magazine issues. Imagery will be posted at key outdoor sites including those in New York, Los Angeles, Madrid, Valencia, Barcelona, and Seoul.

Neff is the tenth man to be featured in a Calvin Klein Underwear campaign and has been working with Calvin Klein, Inc. for several campaigns and was featured in the Spring 2008 Calvin Klein Jeans campaign alongside Kate Bosworth. Neff is currently the face of the latest men’s fragrance Calvin Klein MAN. Other past Calvin Klein Underwear models include international soccer star Freddie Ljungberg, actor Mark Wahlberg, and most recently Oscar-nominated actor Djimon Hounsou.

(Source) Sfilate

Brian Yalung is a Problogger at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. The sites are as follows: www.beyondmadisonavenue.com, Talent Zoo is the #1 site for Ad, Marketing, and Media Professionals. Catch the Buzz at Beyond Madison Avenue!

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