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Green[peace] Wages War With Unilever & Dove

Filed under: Advertising News, Events, Marketing, Reviews — by JanelleV at 3:00 pm on Friday, April 25, 2008
The people at Greenpeace are none too pleased with Unilever, the makers of Dove beauty products. According to Greenpeace, Unilever is purchasing palm oil from suppliers who are destroying the rainforests in Indonesia. This deforestation is causing all sorts of problems such as climate change as well as the extinction of certain species. So, what is Greenpeace doing about it? Well, on April 21, 2008, they released a bunch of apes (or possibly Orangutans) into London and Merseyside to guilt Unilever into stopping this madness! They also came out with the following video to hopefully raise awareness. I guess the price you sometimes pay to be beautiful may not be worth it after all.

1 Comment »

Comment by MaryMcK.

April 26, 2008 @ 12:32 pm

Unilver has responded to this:
http://www.unilever.com/ourcompany/newsandmedia/latestnews/sustainable-palm-oil.asp

By the way, orangutans are apes - they are among the so-called “great apes” including gorillas, chimps and humans, as opposed to the “not so great” or “lesser apes” - the gibbons. Just so ya know :)

MCM

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