Follow up on Sao Paulo’s Outdoor Ads…
Posted on January 31st, 2007 by IsabellasingerLo
Our friend Luiz, who writes the Manager Thoughts blog, was awesome enough to post up some pictures of the emptiness around Sao Paulo since their ban on outdoor advertising.
Interestingly enough, some companies are able to get a court ruling to allow them to keep their advertising up:
Luiz makes some very good points:
1. The empty billboards are arguably uglier than the ads themselves.
2. The planning previous to executing this plan was lacking.
3. The city set an unrealistic goal, and in the process made the situation worse.
Read Luiz’s thoughts in detail on Manager Thoughts.
Technorati Tags: advertising, beyond madison avenue, outdoor advertising, sao paulo
Filed under: Uncategorized
We have an interesting controversy brewing on our site with a lively dialog regarding Clear Channel removing a billboard advertisement we had placed. We are interested in your opinion if you can find the time to visit: http://www.msco.com/blog/mark-stevens-vs-warren-buffetThanks,Chris Kieff, Editor Unconventional Thinking
wow. great pics. a jarring sight…Looks like a consumerist wasteland. You’d think a lack of ads would make it look clean and uncluttered, and instead it turns it into a creepy ghost town. although i suppose that will change somewhat when they take out the eerie blank billboards.
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