ss_blog_claim=5f03e3e7fa6ca8c951b6fbd30fa71c10 Wow…for Coke. Just wow! | beyondmadisonavenue

Wow…for Coke. Just wow!

If anyone has any further info on who did this, please do share. I found the link on Lounge72.com. The ending looks like the new Wieden close, but if anyone can offer specifics…

Without further ado, check it out here.

12 Responses to “Wow…for Coke. Just wow!”

  1. from motiongrapher.com

    “Psyop takes an imaginative journey with Wieden & Kennedy inside a Coke machine in “Happiness Factory,” a new spot for the soft drink’s latest campaign, “The Coke Side of Life.” The studio designed and animated the spot which begins airing today. Human created the music.”

    ((i was lucky enough to see this spot a fresh from the agency))

  2. Thanks Andrew!

  3. I just love this ad, and I think it’s the best one ever made for Coke!
    Thanks to Wieden & Kennedy now I know why Coke is so magic ;)

  4. Blogged about on Adrants also.

    See post here

  5. Conceptually this ad is very cliche. It has nice graphics etc., but, the whole concept of the ‘magic world’ inside the coke box is trully boring..

  6. Hi! Very nice site! Thanks you very much! 4RTIcgW4z2Mo

  7. [...] All right, I’ll jump right in.  I was disappointed.  Superbowl Sunday.  The biggest ad day of the year (football? what’s football?).  Yesterday our clients spent the combined economic value of a small-ish country to slap millions of people into consumeristic submission.  And, for the most part, it wasn’t even funny.I’ve purposely not read what other people have been saying about yesterday’s ad, preferring to keep my thoughts until I got them down here.  So here’s what I remember:Favorite spots: both for Coke.  No surprise here, but I still love Happiness Factory and the newer Grand Theft Auto-ish one is great too.  That being said, both were repeats.  Granted, repeats that haven’t had a ton of air-time as far as I’ve noticed, so they may have been new to some.Others that made me laugh:  Blockbuster’s mouse effort was funny up until the technical/fair balance/whatever just about killed it.  Bud Light’s Rock, Paper, Scissors was pretty funny.  Snickers Man Kiss made me laugh.  It also got my friends and I to the website where we preferred the "Wrench" ending.Disappointments:  Fedex.  After last year’s ad, landing on the moon felt boring.  GoDaddy.  Who cares anymore?  Bud Light.  Other than Rock, Paper, Scissors, I wasn’t horribly impressed.  Toyota Tundra.  I LOVE the Tacoma ads.  The Tundra ads…welcome back to car land. Tweeners:  CareerBuilder.com.  Jury’s still out on these.  I remember the gladiator one being pretty funny, though I wish it had gone further.  Sierra Mist.  I respect the sentiment and the willingness to step out there.  Wasn’t really laughing though.So what do YOU think?  I think that if this is our "A" game, we’re in trouble.  I guess what I really think is that watching the Superbowl for the ads (the only reason I bother) isn’t so satisfying anymore.  It’s sort of like going to the #1 movie that everyone’s been raving about and coming away feeling like it didn’t live up to the hype.  We’ve talked-up the Superbowl ads to the point that they really can’t match expectation.  Maybe its time to take a break from spending obscene millions on one spot?  Oh, and on a totally unrelated note, did anyone else hear about the NFL threatening to sue a church for televising the superbowl to its congregation?  They do realize that there’s a bunch of rich folk out there who now own TV’s larger than 55"?  Lame on you NFL.  Nothing like alienating your fans for a couple of extra bucks.  Squeezed out of a church no less.                 [...]

  8. [...] Not sure if it’s scheduled to air in the States, but I think it would be a huge shame if it didn’t.  This spot for Fanta was created by Psyop, the same crew that did Happiness Factory for Coke (another one of my favorites, as you well know).  If you know what agency is responsible, please do share.         Technorati Tags: beyond madison avenue, advertising, fanta, psyop, happiness factory, coke                   [...]

  9. The agency responsible for the Fanta ads is Ogilvy&Mather.

  10. [...] Pardon me, I need a personal moment…Ok, then.  Remember Happiness Factory, the Coke commercial from W+K, Amsterdam that had me squirming for weeks?  Well, they’ve made a sequel.  And yes, I love it!  You can watch it here via YouTube, or step up to the HD version by clicking here.  Creative Directors: Al Moseley & John Norman Copywriter: Al Moseley (Rick Condors) Art Director: John Norman (Hunter Hindman) Account Team: Sylvain Lierre & Ryan Lietaer Producer: Sandy Reay Assistant Producer: Kimia Farshidzad Executive Creative Directors: Al Moseley & John Norman Agency Executive Producer: Tom Dunlap Agency Editor: Ken RosenbergProduction Company: Psyop, New York Directors: Todd Mueller & Kylie Matulick Executive Producers: Justin Booth-Clibborn, Boo Wong Producer: Mariya Shikher Coordinator: Tarun Charaipotra Art Director/TD: David Chontos Animation Director: Nicholas Weigel Storyboard Artist/Designer: Ben Chan Animation Sequence Leads: Jeff Lopez, Pat Porter, Jim Hundertmark Animators: Jordan Blit, Aja Bogdanoff, Chris Caufield, Josh Frankel, Jungeun Kim, Henning Koscy, Kitty Lin, Kyle Mohr, Jed Mitchell, Kevin Phelps, Dan Segarra, Miles Southan, Micheal Taylor, Goo Shun Wang Lighting/Rendering Lead: Saira Mathew Lighting: Ignacio Ayestaran, Raphael Castel-Blanco, Eric Concepcion, Michal Finegold, Raji Kodja, Mike Marsek, Szymon Weglarski FX Lead: Pete Hamilton FX: Reeves Blakeslee, Clay Budin, Damon Ciarelli, Dylan Maxwell, Jed Mitchell, Miguel Salek Modelers: Lee Wolland, Yaron Canetti, Jon Dorfman, Sheng-Feng Chen, Stanley Ilin, Rie Ito, Kitty Lin Rigging Lead: Tony Barbieri Riggers: Yaron Canetti, Stanley Ilin, Goo Shun Wang Environment Lead: Anthony Patti Environment: Andreas Berner, Helen Choi, Tatch Lertwirojkul, Borja Pena Matte Paintings by Dylan Cole Compositing Lead: Jason Conradt Compositors: Danny Kamhaji, Molly Schwartz, Matt St. Leger, Bee Jin Tan Paint Artist: Stephania Gallico Flame conform and finishing: Cecilia Chien, Jamie Scott, Joe Vitale Editors: Brett Goldberg, Cass Vanini Pipeline Development: Clay Budin, Damon Ciarelli, Josh Frankel Live Action Prod company: Seven Senses, Madrid Director: Andreas Hoffman Executive Producer: Alvaro Weber Producer: Alvaro Weber Director of Photography: David CarreteroMusic: Human Sound Design: Amber Sound Designer: Bill Chesley Executive Producer: Kate Gibson Final Mix: Sound Lounge Mixer: Philip Loeb [...]

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