
More notes n quotes from that wacky playground we call the ‘blogosphere’.
Label: Life has the scoop on how
The Arctic Monkeys use TV as a marketing tool: They don’t. The internet-sensation turned record-breaking musicians have said they won’t be making any further TV appearances.
Drummer Matt Helders says, “The TV interviews we did were abysmal. We just don’t want to do it. We don’t think we should have to do that stuff just because we’re in a band.”.
So let’s see…..a group that built a huge following by word of mouth and by giving kick-ass live shows and passing out demo CDs of their songs, has said they won’t be appearing on TV. Of course this will only make their live shows that much more popular. Great move, but I have to wonder how long it will be before that rule flies out the window when they come to the states? Stick to your guns, boys!
Adverblog raps about how one of eBay’s competitors, Belgium’s Hebbes.be, gamed their system. They listed several items, then the pic for the item was a sign that said ‘Sorry, already sold on Hebbes.be’. Pretty good, which is why eBay has already pulled the auctions.
Ernie Schenck has the story of how the Beasties passed out 50 videocams to the crowd at one of their concerts, and told them to shoot whatever they wanted. They editted the film that was shot, and created a documentary from the footage.
All consumers want is to be listened to. In this case the Beastie Boys went the extra step and directly involved their fans in the creation process. Genius.