George Culbertson became the first $10,000 winner in Budget’s blog-only Up Your Budget campaign. According to their website, they are confirming a second winner.

Oh yeah, BL Ochman says they were at 10,000 unique visitors by TUESDAY, a day after the campaign was launched. Will be interesting to see if they can hold or increase that traffic. Given that they will likely be announcing a new winner every 1-3 days for the next 4 months, I think they can.

Only question left now is how long is it before we see the SECOND major blog-only campaign?

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